TILDA - The Power of Advertising

TILDA - The Power of Advertising

Good advertising makes the invisible visible
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Section 1: Stella Artois Commercial

Listen and Complete

David Beckham finds out that he has a twin brother.

His parents tell David that his brother lives in .

David's brother is called " David."

In the commercial, David and his brother enjoy a pint of .

The advertisement ends with the slogan: "For the moments that ."

Comprehension Questions

  1. ? What news do David Beckham's parents tell him
  2. ? Why is one of the brothers called "The Other David"
  3. ? What drink do David and his brother choose in the commercial
  4. ? Which celebrity plays David's brother in the ad
  5. ? What is the main message or idea of this commercial

True or False

? The commercial begins with David Beckham playing football
True
False
? David's brother lives in Australia
True
False
? In the commercial, David and his brother order different drinks
True
False
? The advertisement was shown during Super Bowl LIX
True
False
? The main message of the commercial is "Change your usual choice"
True
False

Discussion Time

How does using celebrities like David Beckham influence the way people perceive advertisements

Why do you think the brand chose the "long-lost twin brother" theme to promote their product

What emotions does this commercial create for you, and why

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Section 2: Mayonnaise Commercial

Answer the Questions

  1. ? Where did the advertisement take place
  2. ? What did Meg and Billy order to eat
  3. ? What did Meg decide to add to her dish
  4. ? What emotions did she feel when she tried the sandwich with the added ingredient
  5. ? What did the woman at the neighboring table decide to order

Fill in the Blanks

Meg Ryan uses the mayonnaise to make a dish.

The mayonnaise is known for being very and smooth.

At the end of the commercial, Meg Ryan feels after using the mayonnaise.

The message of the ad is to show how the mayonnaise the flavor of any dish.

Section 3: Pringles Commercial

True or False

? The Pringles said to throw it in the trash
True
False
? Mustaches all over the world were ripped off people's faces and flew away
True
False
? In the commercial, people were very surprised when they saw flying mustaches
True
False
? Flying packaging crashed into the glass of a skyscraper
True
False
? The commercial was surprisingly boring and uninteresting
True
False

Let's Discuss

What is the most memorable part of the commercial

Do you think the use of mustaches makes the ad more interesting Why or why not

What type of audience do you think the ad is targeting

If you could add something to the commercial, what would you change

Made on
Tilda